If you sell solar panels, air source heat pumps, or other renewable energy systems, your website visitors are almost certainly homeowners who are:
- Actively researching suppliers
- Comparing installation costs and timeframes
- Looking into grants or incentives
- Searching for a trustworthy, local company
Some of them will contact you – but the majority leave without getting in touch.
That means you could be losing out on highly valuable, ready-to-buy customers.
We help you turn those missed opportunities into new business.
Identify the home addresses of website visitors who didn’t get in touch
The image below shows an example of someone from 54 Stanhope Avenue, Sittingbourne, Kent, ME10 4TT, who visited a customer website on 7th May at 10:49 and viewed three pages including the page about battery storage solutions:
Our powerful software identified their home address – even though that website visitor didn’t actively provide their address information.
How can you also get the addresses of many of your website visitors?
You simply add our tracking code to your website (a two-minute task).
From that point onwards, our system can identify the home addresses of up to 30% of your website visitors — and what pages they looked at.
You can try this out totally for free.
What do you do with these home addresses?
You send a brochure directly to their home – either by hand delivery or post.
To them, it feels like a well-timed coincidence: they were researching renewable solutions, and then your brochure arrived.
That brochure puts something tangible in their hands – something that explains your service, builds trust, and encourages them to get in touch.
They can also pass it on to a spouse, partner, or decision-maker.
“That’ll never work!”
We hear that sometimes. But here’s why it does work:
These are not cold leads – they’re homeowners who have already visited your website.
They’re actively looking into services like yours.
Sending a brochure costs around £1–£4 per household (depending on whether you deliver it by hand or post).
If you include a covering letter with a unique reference code (e.g. “Quote BROCHURE15 to get a 15% discount”), then you can prove enquiries came from the brochure and not from any other form of marketing.
Do the maths
Let’s look at a low expectation example:
- You post brochures to 10 homes identified by our software: £40
- One household gets in touch and becomes a paying customer
- Your cost per new customer? £40
And that’s a pessimistic outcome – most clients see a better response than 1 in 10, because those households are already interested and have been to your website AND can now find out more about you via your brochure.
Compare that to the ‘post and hope’ strategy of uninspiring flyers to multiple houses, most of which aren’t in the market for what you offer.
Try it out – completely free
We’ll give you 20 free leads to follow up with.
All you’ll need to do is send a brochure to each address and watch for responses.
We’re extremely confident that you’ll see enquiries come in from people who didn’t contact you via the website but were impressed by your brochure.
Why are we confident? Because your 20 free leads uses our human resources to manually identify the visitors of most interest to you. That has a cost to us and we wouldn’t offer that if it didn’t get mutually-beneficial results.
Worst-case scenario is that you paid to send some brochures and got no response. But that’s very rare – especially if your printed material is well-designed and informative, and you provide a unique discount or offer in the covering letter.
How the free trial works
- Book a non-salesy Zoom call to get started and also ask any questions you may have.
- Add our tracking code to your website (a quick 2-minute task that we guide you/your web developer through).
- Tell us your target areas – e.g. only specific towns or regions, or certain types or sizes of properties
- Get notified by email whenever we identify a matching home address (up to 20 during your free trial).
- Send a brochure and covering letter to each address (we can advise on the methods that get the best responses).
- Track the responses you receive.
After the free trial
Our goal is to prove the system works – at zero cost to you beyond sending out brochures.
If you’re happy with the results, you can choose from two simple, no-contract options:
Option 1 – pay per lead
This is the same as you experience during your free trial of 20 leads.
- £2 + VAT per lead
- Top up £100 of credit at a time
- We deduct the cost per lead from your credit
- When you run out of credit we email you a link to top up if you want to.
- Pause anytime, credit never expires
- Leads are human-verified for accuracy
This option costs more per lead because it utilises humans to filter your data.
Option 2 – monthly subscription
This is simpler and lower cost but requires you to actively filter the addresses of people who visited your website by logging into your personal portal.
- £60 + VAT per month
- Up to 200 identified home addresses
- Access those home addresses via your personal portal
- You choose which ones to send brochures to
Watch the short video below to see how the option 2 portal works.
Book a Zoom call to get started
To help you succeed, we recommend a short, friendly setup call – guaranteed no sales pitch, just helpful guidance:
- We’ll share our screen and explain how it all works in more detail
- We’ll make sure you’ve got effective brochures to send during your free trial
- We’ll show you how to track the responses
- Then, we’ll activate your free trial
Just pick a date and time below that works for you:
